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Partner Up To Optimize GenAI

Adopting And Optimizing GenAI With A Third-Party Services Provider Can Enhance Time To Market, Productivity, And Customer-Driven Business Outcomes

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Scaling GenAI Through Partnerships

A 2024 commissioned study conducted by Forrester Consulting on behalf of NTT DATA, shows that partnerships are key to increase the capacity and expertise needed to scale GenAI for software/ application development.

The analysis is the result of a survey answered by 248 software and application developers and managers with sole or shared responsibility in decision-making related to genAI. They represented multiple industries and different geagraphies including North America, Asia –Pacific and EMEA.

Some key findings:

  • Faster time to market (61%) and increased productivity of software delivery (59%) are the most important software/application development objectives.
  • More than half of respondents say a lack of bandwidth/scalability (55%) and training (51%) holds them back from optimizing genAI for software/application development.
  • 80% believe that partnering with third-party service providers can help their organization scale genAI more successfully. This can drive key business outcomes like experience, productivity and agility, and revenue.