NTT DATA Focus

Smell Digitization Opening Up New Businesses

Vision and hearing are being digitized, and video content and music content are becoming big businesses. On the other hand, among the five human senses, the sense of smell is the least digitized. The smell related market is said to be worth over 200 trillion yen worldwide, but digitization businesses now account for a small part of that. We are conducting joint research by combining the world's first technology for quantifying smells with NTT DATA's quantum computing technology. We introduce our efforts, results, and future prospects. We are planning to hold a demonstration at the Osaka Kansai Expo, where you can experiencethe future of smell digitization.

March 11, 2026: Global

Innovation

Stablecoins: The Silent Bridge That Will Redefine Global Finance

Stablecoins have reached a turning point, processing tens of trillions of dollars and consolidating themselves as global financial infrastructure. Driven by regulatory clarity in the US, Europe, and Asia, they enable faster, cheaper, and more transparent payments, optimizing corporate treasury operations and unlocking new models in DeFi and capital markets. Regions such as South Asia and Latin America are leading adoption, with strong usage of USDT and USDC. The convergence of TradFi and DeFi is already underway. Institutions that fail to act now risk being displaced in the emerging digital financial system.

March 10, 2026: Global

Banking and Financial Services

Key points of security risk countermeasures in the use of generative AI

With the rapid adoption of generative AI, many companies are exploring how to integrate it into their operations. At the same time, new risks have emerged—such as unintentional information leakage through AI prompts and business disruptions caused by AI generated misinformation. Because these risks span a wide range of areas, it is essential for organizations to understand both the threats and the appropriate countermeasures to ensure the safe use of generative AI. This paper explains the specific risks faced by users and presents effective mitigation strategies from both technical (system) and governance perspectives.

March 9, 2026: Global

Cybersecurity

FT Global Banking Summit 2025: A glimpse at the future of banking

At the FT Global Banking Summit 2025, more than 1,000 banking leaders examined how AI, digital assets and geopolitical pressures are changing the industry. Discussions emphasized moving from AI experimentation to execution, with governance, ethics and regulatory alignment built in by design. Leaders highlighted the rise of "digital employees," the importance of strong data foundations and the need for enterprise-wide AI fluency. A recurring theme was that successful transformation depends not just on technology but also on trust, workforce readiness and collaboration across the banking ecosystem to deliver secure, scalable and sustainable impact.

March 6, 2026: Global

Banking and Financial Services

Authentication technology "Passkey" attracting attention phishing attack resistance

In recent years, one of the most significant security threats facing online services has been the misuse of personal information and the financial losses caused by phishing attacks targeting end users. For example, in the Top 10 Information Security Threats published annually by the Information-Technology Promotion Agency (IPA) in Japan, the exploitation of personal information through phishing has consistently appeared every year since 2019.

March 6, 2026: Global

Cybersecurity

Why effective AI governance is becoming a growth strategy, not a constraint

Business leaders often talk about artificial intelligence (AI) governance as if it's a speed bump on the road to high-impact innovation, slowing everything down while competitors sprint ahead unfettered.

March 5, 2026: Global

Generative AI

Cybersecurity Frontline ~Latest Trends in 2024 and NTT DATA's Advanced Initiatives~

With the emergence of new attack techniques that leverage artificial intelligence (AI), cybersecurity threats facing companies and government agencies are becoming increasingly severe. Cyberattacks have grown more sophisticated than ever, targeting not only large enterprises and government organizations but also small and medium sized businesses and institutions that operate critical internal infrastructure.

March 5, 2026: Global

Cybersecurity

When NTT DATA gives back, it changes lives

In December last year, something powerful happened in every region where NTT DATA operates: Our people came together with a shared purpose - to give.

February 27, 2026: Global

AI leadership: The ultimate competitive advantage in 2026 and beyond

If AI still feels like a future concern, you're already behind. It's embedded in organizations of all sizes, in every industry. And our latest research shows that those that have aligned their AI and business strategies are fast outpacing others in growth, margins, resilience and innovation.

February 27, 2026: Global

Generative AI

NTT DATA and PMI Joint Webinar: Evolution and Success in an AI-Powered World

As part of our Global PMO initiatives, NTT DATA hosts "Global PM Community of Practice (CoP) Sessions" for NTT DATA employees passionate about Project Management. These sessions are designed to sharpen Project Management skills, encourage knowledge exchange, and promote global networking among colleagues. Visit our Global Delivery Assurance page to find out more about our initiatives.

February 27, 2026: Global

Global Delivery Assurance

AI governance demystified: Your blueprint for trust, compliance and innovation

AI has slipped rapidly into everyday business. One team uses GenAI to draft customer responses in seconds, while another deploys autonomous AI agents to optimize supply chains overnight. The results of these new ways of working are impressive: Faster decision-making, lower costs and happier employees.

February 26, 2026: Global

Generative AI

Building for AI: Modernizing applications with Microsoft Azure

Applications are central to enterprise performance, and they're being entirely transformed by agentic AI. This new era of agentic automation is revolutionizing application modernization and redefining what applications can do for organizations.

February 26, 2026: Global

Cloud

NTT DATA Focus

Pick Up

Authentication technology "Passkey" attracting attention phishing attack resistance

NTT DATA and PMI Joint Webinar: Evolution and Success in an AI-Powered World